Website research: including type of E-commerce website you plan to develop, 5 similar websites, model and target market.

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(Designed by rawpixel.com, shorturl.at/boS02)


The PhotoShot photography studio website project is aimed at offering high-quality, convenient and personalized photography services to customers all over the UK. With the flexibility of having sessions take place at the customer's preferred location, the website will provide four main session services - Family shots, Wedding collection, Nature shots and Individual portraits. Each of these services will be tailored to meet the unique needs and preferences of customers, with the goal of capturing perfect memories for them. The website will have a user-friendly design that will make it easy for customers to book sessions and make payments, ensuring a seamless experience. Overall, the PhotoShot website is poised to revolutionize the photography industry with its innovative approach and commitment to customer satisfaction.

 

he business model of my e-commerce website aims to cater to both individual customers (B2C) as well as businesses (B2B). The target audience of PhotoShot is vast and encompasses a wide range of customers who are in need of photography services. The main focus of the business is to provide high-quality photo sessions that are convenient for the customers, no matter where they are located in the UK. The aim is to make capturing memories an effortless and enjoyable experience, with the business slogan "Picture Perfect Memories, Captured by PhotoShot" emphasizing the idea of perfect and timeless memories. The services offered include family shots, wedding collections, nature shots, and individual portraits, providing customers with a range of options to choose from for their photography needs.

 

To improve the performance and appearance of my website, I conducted research on five similar websites:

  1. https://www.zigzagphotography.co.uk
  2. https://www.studio56photography.co.uk
  3. https://archphoto.studio
  4. https://studiophotogallery.com/prices
  5. https://www.emma-janephotography.co.uk

The research I conducted helped me to understand what works well in the photography industry and what customers are looking for in a photography website. I analyzed the websites mentioned above in terms of their design, functionality, and user experience. Based on my findings, I have made strategic decisions to enhance the look and feel of my own website to provide an optimal user experience for my customers. I am confident that my website will be successful and bring positive results.

I will ensure that the creation of my website is carried out in a professional manner, as our business focus is on professionalism and customer satisfaction. The website will have a simple yet elegant design, which will attract more customers and give us the opportunity to showcase our skills to them.

Marketing and branding samples will also be a crucial aspect of my website project. I will utilize various online and offline marketing strategies to promote the PhotoShot brand and reach a wider audience. My goal is to establish PhotoShot as a leading player in the photography industry and provide top-notch photography services to customers.

I am confident that the website will perform well and bring about favorable outcomes. The development of the website will be approached with the highest level of professionalism and a focus on ensuring customer satisfaction. The website will feature a clean, stylish design that will attract new customers and give us the chance to showcase our expertise. By creating a user-friendly platform that is visually appealing, we aim to enhance our overall image and leave a lasting impression on our clients. The website's design will prioritize ease of use, so that clients can quickly and effortlessly find the information they need, and book photo sessions at their convenience. Overall, I am confident that our commitment to quality and customer satisfaction will result in a successful and thriving website.

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